Wind-up radios are flying off the shelves after the government advised the public to start stockpiling to prepare for a crisis.

At least seven models sold out at four outlets on Saturday, two days after the government listed battery and wind-up radios on the checklist for households to prepare for emergencies.

The 'Be Ready' campaign marks the beginning of a three-year drive to boost household emergency preparedness, as defence secretary Wes Streeting unveiled updated advice for threats such as flooding and wildfires.